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EuroLeague's 10-year plan: €3.4 billion for the clubs

Oct 16, 2026 · B3 Basketball

Photo: Town of Bellagio (Lake Como) seen from the lake (36722979021).jpg by Ray Swi-hymn from Sijhih-Taipei, Taiwan, CC BY-SA 2.0, via Wikimedia Commons

EuroLeague Basketball published the key numbers of a 10-year business plan approved by all 13 shareholder clubs at their October 6 meeting on Lake Como. It projects €3.4 billion distributed to teams over the decade, €2.2 billion from revenues and €1.2 billion from franchise fees, and targets €648 million in annual commercial revenue by year 10. Expansion windows are planned for 2027 and 2031, and the league says it has 15 binding offers worth a combined €1.2 billion. Eurohoops notes today's distribution to clubs is about €70 million, and the plan works with or without a deal with the NBA.

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